2005 Job Attributes Importance Survey

All applicants for the 2005 NorthCoast 99 Award were required to identify three (3) of their organization’s Top Performers and have them complete a 10-minute online survey that asked them to rate the importance of 40 workplace characteristics on a scale of 1 (not important) to 7 (very important) related to what they look for in a job and what motivates their performance. Of the three Top Performers, two (2) were non-management level employees.

The survey was not a typical "employee opinion survey". Instead, the responses pertained to what is important to participants in any job, not necessarily in their current job. Individual responses were tabulated and summarized and the data were utilized in developing the weighting system for the 2005 NorthCoast 99 Application.

Survey Results

515 Top Performers in Northeast Ohio participated in the survey, providing incredible detail regarding the characterisitics they find most important in a workplace. The summary reports below detailing those responses are FREE! Our hope is that this groundbreaking information will provide employers with a powerful tool to help them examine the practices and policies at their organizations and better evaluate how well they help with the attraction, retention, and motivation of top talent.

Click below to download the 2005 summary report:

• 2005 Job Attributes Importance Survey Executive Summary (230K PDF)

Click below to download further analysis and breakouts from the 2005 summary report:

• Gender Differences (157K PDF)
• Generational Differences (155K PDF)